Sonia Design
Before becoming the creative soul of Loison Pasticceri, Sonia, the creative soul of Sonia Design, worked for several years in the furniture industry, where she developed and refined her taste for beautiful and unconventional things, where aesthetics are essential.
Sonia Design is a brand that draws on twenty years of experience as Art Director at Loison Pasticceri in the conception and creation of packaging, displays, and accessories.
The Philosophy
“Always in balance between form and essence, Sonia Design is the expression of my feelings and my Self that I allow to be seen by the world.”
Nothing is random in what she creates: it is the result of studies and careful planning, care and attention to the smallest detail for a final result in which beauty emerges as a whole and in every particular.
The creative process
“Every creation is an expression of my sensitivity that makes me live with depth and see with different eyes.”
With his work he makes others participate in what he captures daily around him, in his memories and in his dreams.
What he has created is only a small part of the things he has inside, lived and dreamed… and like all sensitive people, he creates with his heart and then forgets.
I stare into the void and I have already flown into my world where colors, sounds, scents intertwine harmoniously giving life to something new, an expression of beauty and serenity.
What I have created is only a small part of the things I have seen, that I have inside, that I have lived and dreamed.
Why Sonia Design
With customization, a product or a setup is ennobled, raising the perception of its value. This is a pure added value that allows to obtain a new segment in the market, giving life to a new and different flow of demand, oriented not to price but to uniqueness, refinement and exclusivity.
